Senior Copywriter

About

b. 1986, HK.

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Hi, my name is Emile

AGENCIES:

Havas Paris
DDB
McCann
Edelman
Havas Play
Giant Spoon
La Fourmi

Brands:

Accor Hotels
Nike
Oatly
Enfamil
Peugeot
Volkswagen
Orange
Equinox
Seetickets
Disney
YumBrands (KFC & Taco Bell)
Coca-Cola

Hi, I'm Emile and I'm a copywriter with 10 years experience agency-side and as a freelancer.

I specialize in sports and entertainment and I am constantly looking for innovative ways to tell stories through digital, activation and content.

I was born in France, where I started my career in market research because I had read that's how David Ogilvy started. Well, I hated it.

After one year spent as a strategist at MullenLowe Paris, I joined the Havas network where I spent five years, three as a strategist and two as a copywriter. It turns out that this experience as a strategist has since become a great fuel for insightful ideas.

At Havas Sports & Entertainment, I had the chance to work for a bunch of exciting clients for whom I defined strategies and imagined award-winning concepts: Coca-Cola, Disney, Orange, Peugeot and Accor Hotels.

In the summer of 2018, a series of great events happened: I got married in Idaho, settled in New York, and started as a freelancer. While waiting for my Green Card, I started writing for a local music magazine and learned that you could get paid to walk dogs.

Sine then, I had the chance to be trusted by great agencies (McCann NY, Havas Play, MRM NY, Giant Spoon, Edelman, Lloyd & Co, DDB Paris) and brands (Nike, Hoka, Oatly, KFC, Taco Bell, AccorHotels, SeeTickets).

I am always looking for new challenges, freelance or full-time.